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Staff Profile

Rosie Wowk

Marketing Manager

Background

Profile

I’m a Marketing Manager in the Faculty of Science, Agriculture and Engineering (SAgE) at Newcastle University, with over ten years of experience in marketing and communications. Prior to this role, I was the Marketing and Communications Officer at Newcastle University Business School (NUBS). Before joining the University, I spent five years at an education-focused content strategy agency, where I worked with more than 60 education institutions, developing a strong foundation in strategic marketing and storytelling for the sector.


Role and responsibilities 

I am responsible for the School of Computing and the School of Mathematics, Statistics and Physics. This activity includes:


  • Developing plans and strategies
  • Content creation
  • Campaign planning and implementation
  • Creating marketing collateral
  • Copywriting
  • Reporting on and interpreting data
  • Project management
  • Audience, competitor and market research


I’m also responsible for managing all programme changes within the Faculty, collaborating with colleagues across the University to ensure these are communicated clearly and effectively


Qualifications and certificates

  • Fine Art BA Hons, Newcastle University
  • CIM Diploma in Professional Marketing, Level 6


Awards

  • Spotlight Award (March 2023) - Awarded for my contribution towards transforming communications around EDI in NUBS and externally.