Staff Profile
Kellie Daniels
Lecturer in Public Relations
- Email: kellie.daniels@ncl.ac.uk
- Telephone: +44 (0)191 208 6000
Newcastle Lecturer in PR and Corporate Communications
CIPR Member, Founder of SASE, Founder of SALOME, Co-founder of the Nancy Sanderson Matherne Institute , Trustee of the Cross River Gorilla Project (CRGP), Member of the British Fashion Council
CONFERENCES:
Newcastle University Fashion Conference Panellist
CRGP (Cross River Gorilla Project) International Conservation Conference Speaker
Wolf & Badger Sustainability Conference Panellist
SASE Conference Speaker - May 10th 2024, Royal Botanic Garden Edinburgh
CAREER COLLABORATIONS:
Guerlain Paris, Fenwick, Wolf & Badger, V&A, Nails Inc., Three Graces, Médecins Sans Frontières, CRGP, ERuDeF, Nicholls State University, Kew Gardens & The Royal Botanic Gardens Edinburgh.
AWARDS
- Tatler Best of British 2022
- Forbes Best of Pearl Jewellery Brand 2021
- Sunday Times Best Pearl Brands 2020
- Elle UK “Top 100 brands to support during lockdown” 2020
- Telegraph Fashion “Top 9 brands of Summer 2020”
- Living North “Designer of the Year” nominee 2019
- CRGP Golden Gorilla Award Winner 2019, Kew Gardens; Received letter of acknowledgement of services to conservation from Sir David Attenborough
- Top 50 retailer award from Wolf & Badger 2018
- Female Narrative’s “Featured brand for Sustainable Fashion” 2017
- Public Relations Society of America (PRSA)-Las Vegas Valley Chapter 2002 Tri-State Pinnacle Awards:
- Best of Show for “Medical Malpractice Crisis Program
- Pinnacle Awards:
- External Video “Governor Guinn Vetoes Yucca Mountain” VNR
- Institutional Programs “Nevada Insurance Commissioner's Special Hearing into Construction Liability Insurance”
- Emergency or Crisis Programs “Medical Malpractice Crisis Program”
- Excellence Award, Pitch Materials “University Medical Centre Advertising & PR Proposal” International Association of Business Communicators
- Las Vegas Chapter 2002 Bronze Quill Awards:
- Total Integrated Campaigns “State of Nevada Agency for Nuclear Projects Nuclear Neighbourhoods”
- Long-Term Campaign “Medical Malpractice Crisis Program”
EDUCATION
Louisiana State University Baton Rouge, Louisiana USA - B.S 998
Louisiana State University Baton Rouge, Louisiana USA - M.A. in Liberal Arts 2000 Manship School of Mass Communications
Solomon R. Guggenheim Internship Program New York, New York PR Intern 2001
MEDIA:
https://www.vogue.it/news/article/lady-amelia-windsor-orecchini
https://www.standard.co.uk/shopping/esbest/fashion/jewellery/best-pearl-earrings-a4094406.html
https://www.tatler.com/gallery/best-british-fine-jewellery-brands
https://www.chroniclelive.co.uk/business/business-news/newcastle-new-york-jewellery-maker-14149211
https://www.chroniclelive.co.uk/news/north-east-news/how-rainforest-ball-hosted-retired-16040505
https://www.highlifenorth.com/2020/11/22/sunday-sit-down-with-kellie-daniel-of-salome-designs/
https://www.tatler.com/gallery/best-statement-earrings-to-buy-spring-summer
https://www.elle.com/uk/fashion/trends/g31778444/independent-clothing-brands/
https://www.highlifenorth.com/2020/11/22/sunday-sit-down-with-kellie-daniel-of-salome-designs/
https://www.yourcoffeebreak.co.uk/fashion/26338770412/cool-nice-salome-designs/
https://conferences.ncl.ac.uk/fashionlockdown/speakersdiscussionpanels/industryexpertbios/
https://luxe-magazine.co.uk/2020/04/salome-designs-a-cut-above/
https://neconnected.co.uk/newcastle-based-salome-jewellery-launches-new-collection/
https://www.shiftlondon.org/fashion/malachite-the-next-gemstone-trend/
https://bdaily.co.uk/articles/2018/02/06/north-east-designer-unveils-new-collection-at-va-london
https://salomedesigns.co.uk/pages/in-the-press
Lecturer, Post Graduate Media & Public Relations MA
Module Leader for MCH8013 Global Public Relations
Modules taught on:
MCH8199 : Dissertation for MA Media and Public Relations (as supervisor)
MCH8058 : Methodologies: Researching Media, Culture & Society
MCH8012 : Freelancing in Media and Communications
MCH8169 : Digital communication for cultural institutions and organisations (Spring 2024)
MCH8179 : Risk and Crisis Management
MCH8060 : Strategies and Management in PR
MCH8065 : Theoretical Approaches to PR
Currently organising research to obtain published PhD commencing Spring 2025
-scope of work to include but not exclusive to Global NGO partnerships and cross cultural communications
-published articles ongoing