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SAC8001 - Creative and Cultural Sectors

  • Offered for Year: 2025/26
  • Module Leader(s): Professor Richard Clay
  • Owning School: School of Modern Languages
  • Teaching Location: Newcastle City Campus
  • Capacity limit: 999 student places
Semesters

Your programme is made up of credits, the total differs on programme to programme.

Semester 1 Credit Value: 20.0 
ECTS 10.0

Aims

Creative and Cultural Sectors: Past, Present, Future is a student-led exploration of how the culture industries developed, their present contexts, and their potential future directions. The module provides common conceptual ground, languages, and contexts to students from a range of disciplinary and professional backgrounds and with varying career aspirations.

Students engage critically with world-leading research and work together to explore cross-cutting communities of collaborative practice. They deepen their cultural understanding of the creative and cultural sectors’ intellectual and practical genesis and how this might shape future directions, socially responsible practices and global contexts. The module supports students to become confident forward thinkers who anticipate and embrace on-going change and innovate to provide creative and critically informed solutions to them.

Outline Of Syllabus

The topics covered address the past, present, and futures of the creative and cultural sectors, and may include:

  • Authorship
  • Divisions of labour
  • Clustering
  • Collaboration
  • Dissemination
  • Audiences
  • Reception
  • Authenticity
  • Intellectual property
  • Copyright
  • Changing informational technologies

Teaching Methods

Teaching Activities
CategoryActivityNumberLengthStudent HoursComment
Scheduled Learning And Teaching Activities Lecture 11 1:00 11:00 Present in Person Lectures 

Structured Guided Learning
Small group teaching 11 1:00 11:00 Present in Person Seminars 
Scheduled Learning And Teaching Activities Drop-in/surgery 5 2:00 10:00  

Guided Independent Study

Distance Learning Advance Preparation 11 3:00 33:00 Online preparation materials
 

Guided Independent Study

Assessment preparation and completion 1 70:00 70:00 Preparation and completion of assessment

Guided Independent Study

Independent study 1 65:00 65:00 Reading and Research
Total 200:00  
Teaching Rationale and Relationship

The present-in-person and non-synchronous lecture materials work together to convey knowledge about the past, present, and potential futures of the creative and cultural sectors to allow students to broaden their critical understanding and through prompted exercises, apply it to their own practices across the cultural and creative sectors.


Present-in-person small-group teaching consolidates learning from the lectures and supports students in developing and applying the concepts introduced in the lectures in their own research, application to practice, and the effective communication of it. These will foster collaboration and the consideration of how vocabularies and contexts are shared across disciplines and where they differ.


Drop-in sessions support this activity by allowing students to articulate and critically examine their ideas, learning, and their positionality in relation to the creative and cultural sectors.

Assessment Methods

The format of resits will be determined by the Board of Examiners

Other Assessment
DescriptionSemesterWhen SetPercentageComment
Oral Presentation 1  1 A 100 A multimedia presentation aimed at a professional audience about the past, present, and potential futures of a chosen area of creative and/or cultural sector practice and containing written, image-based, video and audio content as relevant to the student
Formative Assessment
DescriptionSemesterWhen SetComment
Oral Presentation 1 1 M 90 – 120 second video on how the past, present, and/or future of a chosen element of the creative and cultural industries have informed one another.
Assessment Rationale and Relationship

The formative assessment encourages learners to critically engage with evidence pertaining to the continuities and changes that characterise the creative and culture sectors of the past, present, and future. The shorter oral form aims to support students from a range of intercultural backgrounds to build their confidence in articulating and exploring critical issues. Feed-forward will support students towards the final summative multimedia presentation.


Summative Assessment (100%): A multimedia presentation including video, text, images as appropriate. Additional task-specific assessment criteria are as follows and align directly to knowledge and skills outcomes and are as follows:

  • Evidence of a theoretically and analytically informed definition of the topic for a chosen case study, shaped by engagement with and understanding of appropriate primary and secondary research. (K1., K2, S4)
  • Demonstration of how the chosen topic allows for exploration of the past, present and future of an area of cultural and creative practice, research, enterprise or innovation. (K.3; S1;
  • Analysis of chosen case study and its relevance to key stakeholders in order to make meaningful conclusions about its development and suggest areas of innovation for the future and explain them. (K1; K2; S3).
  • Coherence and structure of the presentation and critical analysis, including appropriate academic tone at postgraduate level and effective display of examples and analysis. (S2; S3)

Timetable