M & O Research Methodology Workshop – Professor Darren Kelsey
Date: Wednesday 5 February 2025 | Time: 15:00 to 17:00
Location: Newcastle University Business School, Room 2.03
The Management & Organisation research group welcomes Professor Darren Kelsey from Newcastle University.
He will present his work, entitled "Analysing Narratives Through Archetypes and Collective Psychology."
About the speaker
Professor Darren Kelsey is a leading researcher in media and collective psychology. His work explores how mythological and psychological storytelling influences culture and decision-making.
Research abstract
Professor Darren Kelsey, from the School of Arts and Cultures, is offering a methodology masterclass in conducting narrative analysis through the lens of collective psychology and archetypes. The session will be accessible to researchers and educators at all stages of their careers and will include practical examples from Darren’s research projects. Participants are encouraged to bring their own examples of narratives for discussion.