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Module

ACC2009 : Strategic Business Analysis

  • Offered for Year: 2019/20
  • Module Leader(s): Mr Ben Dickson-Green
  • Lecturer: Mrs Amy Thompson
  • Owning School: Newcastle University Business School
  • Teaching Location: Newcastle City Campus
Semesters
Semester 1 Credit Value: 10
Semester 2 Credit Value: 10
ECTS Credits: 10.0

Aims

To enable students to understand how businesses develop and implement strategic choices.

To understand and analyse business objectives, market position, and internal and external factors affecting strategic choices.

Outline Of Syllabus

Techniques for evaluating the strategic position of a business, including internal and external factors
Scenario analysis, including financial data, to determine strategic choice
Change management

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Guided Independent StudyAssessment preparation and completion160:0060:00N/A
Scheduled Learning And Teaching ActivitiesLecture152:0030:00N/A
Guided Independent StudyDirected research and reading154:0054:00N/A
Scheduled Learning And Teaching ActivitiesSmall group teaching61:006:00N/A
Guided Independent StudyIndependent study150:0050:00N/A
Total200:00
Teaching Rationale And Relationship

This module aims to introduce students to some key concepts relating to business strategy. Lectures are used to explain the issues, and to introduce theory, concepts and techniques. There is an interactive approach during lectures with some discussion of the material covered and issues raised. Students will have the opportunity to develop their understanding and judge their progress in these sessions. Reading is required to support the module and is essential to developing a rounded view of the material.

Assessment Methods

The format of resits will be determined by the Board of Examiners

Exams
Description Length Semester When Set Percentage Comment
Written Examination1802A100Unseen exam
Exam Pairings
Module Code Module Title Semester Comment
2N/A
Formative Assessments
Description Semester When Set Comment
Prob solv exercises1MPractice questions provided
Prob solv exercises2MPractice questions provided
Assessment Rationale And Relationship

Formative assessment will be used to prepare students for the final examination which needs to be in a particular format to meet accreditation requirements.
Formative work in lectures will be used to prepare students for the final examination which needs to be in a particular format to meet accreditation requirements. This work is not assessed.

Reading Lists

Timetable