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Module

NBS9131 : Entrepreneurial Strategy

  • Offered for Year: 2025/26
  • Module Leader(s): Dr Jungho Kim
  • Owning School: Newcastle University Business School
  • Teaching Location: Newcastle City Campus
  • Capacity limit: 40 student places
Semesters

Your programme is made up of credits, the total differs on programme to programme.

Semester 2 Credit Value: 10
ECTS Credits: 5.0
European Credit Transfer System

Aims

The module focuses on the entrepreneurial strategy of new firms. It aims to:
• Enable students to understand the importance of entrepreneurial strategy, underlying mechanisms and challenges in new firms
• Provide the students with entrepreneurial strategy’s key concepts, components, and practical meanings
• Apply academic knowledge and theoretical framework to analyse real-world growing startups.

Outline Of Syllabus

The module covers the following key topics:
• Why entrepreneurial strategy matters to growing startups and entrepreneurial organisations
• Difference between regular growth of firms and scaleup (fast growth) of startups
• Determinants, consequences, stages, and modes of entrepreneurial growth
• Dimensions of entrepreneurial strategy: product/business expansion, financing, operations, and organisational change
• Resources, ecosystem, and other considerations

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Scheduled Learning And Teaching ActivitiesLecture92:0018:00Person-In-Person (PIP) lectures and interactive sessions
Guided Independent StudyAssessment preparation and completion130:0030:00Preparation of final group and individual reports
Guided Independent StudyDirected research and reading116:0016:00Individual reading and research tasks to supplement lecture materials
Scheduled Learning And Teaching ActivitiesWorkshops22:004:00PIP workshops: team activity and group work
Scheduled Learning And Teaching ActivitiesDrop-in/surgery21:002:00PIP drop-in session, Q&As and discussion on assignment
Guided Independent StudyIndependent study130:0030:00Study tasks relevant to the module focus
Total100:00
Teaching Rationale And Relationship

Lectures are designed to help students develop an understanding of both theoretical and practical knowledge and supplement student learning to provide knowledge and analytical skills.

In-class discussion and interaction activities enable students to develop their understanding through mutual learning and engagement.

Assessment Methods

The format of resits will be determined by the Board of Examiners

Other Assessment
Description Semester When Set Percentage Comment
Oral Presentation2M20Group presentation: analysis of growing/scaling startup
Essay2M80Individual essay: comparative analysis of two startups (2000 words)
Formative Assessments

Formative Assessment is an assessment which develops your skills in being assessed, allows for you to receive feedback, and prepares you for being assessed. However, it does not count to your final mark.

Description Semester When Set Comment
Case study2MPresentation by each group on a selected case firm; feedback provided by the lecturer and peers
Assessment Rationale And Relationship

Essay assignment assesses a student’s ability to understand entrepreneurial growth and scaleup mechanisms of new firms, critically evaluate real-world startups, and compare them.

Group presentation after team discussions enables students to investigate the conceptual framework, identify and interpret key factors in the case analysis, collect and analyse relevant data, and develop teamwork.

RESIT INFORMATION: If students are eligible to a second attempt resit will be an assignment and the resit calculation will be based 100% on the submission.

Reading Lists

Timetable