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Brand Statement

Our brand statement is intended to capture who we are, and what makes us truly unique.

From Newcastle. For the world.

This statement captures our global approach. Our Vision is to be an inclusive institution that makes a positive impact on our region, the UK and the world.

These words demonstrate our Vision to make the world a better place, and show that leadership, strength, and people are at our heart.

We encourage the use of ‘From Newcastle. For the world’ across multiple platforms. ‘For the world’ can be swapped for specific messaging depending on the campaign or audience.

  • From Newcastle. For people.
  • From Newcastle. For society.
  • From Newcastle. For discoveries.
  • From Newcastle. For data.
  • From Newcastle. For science and technology.
  • From Newcastle. For employability.

When referring to ‘global Newcastle’ activity across our three campuses we can change the construct to:

  •  From our University. For the world.